{"id":3419,"date":"2022-04-19T10:58:37","date_gmt":"2022-04-19T08:58:37","guid":{"rendered":"https:\/\/old.chaomatic.com\/?p=3419"},"modified":"2022-09-28T11:17:56","modified_gmt":"2022-09-28T09:17:56","slug":"how-to-set-up-sales-sprints-to-scale-your-revenue","status":"publish","type":"post","link":"https:\/\/old.chaomatic.com\/?p=3419","title":{"rendered":"How to set up sales sprints to focus and scale your business"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3419\" class=\"elementor elementor-3419\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c0f1ae5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c0f1ae5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-39da308d\" data-id=\"39da308d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-43d059b elementor-widget elementor-widget-heading\" data-id=\"43d059b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">How to set up sales sprints to focus and scale your business<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d24fa3a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d24fa3a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4e75e7b\" data-id=\"4e75e7b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a2b4f20 elementor-widget elementor-widget-text-editor\" data-id=\"a2b4f20\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><b>How do you set up sales sprints and focus your business? A business has a thousand things to cover at the same time and the danger is that you&#8217;re trying to do too many things at once. The impact of this is few closed deals\u00a0but days spent on trying to reach people. We have seen this over and over again. In this short blog post we&#8217;ll cover the basics of bringing back focus to your sales and lead generation and we&#8217;ll explain with examples how to do so. The video and slides of Michael Humblet will deepen your knowledge of the tried-and-true process.<\/b><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cdaa669 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cdaa669\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6b63a80\" data-id=\"6b63a80\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e37bf71 elementor-widget elementor-widget-heading\" data-id=\"e37bf71\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why do you need a sales sprint?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d59ebe1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d59ebe1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-506c96c\" data-id=\"506c96c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-afd2b5c elementor-widget elementor-widget-text-editor\" data-id=\"afd2b5c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Too many sales and marketeers are trying to shoot at every market or buying persona at once. This will\u00a0not work as you never will be relevant enough for them to pay attention. If marketing is dealing in attention then Sales is dealing in Trust. We need to cover both in a process that focus our sales and marketing team.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4856b3c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4856b3c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-eab8541\" data-id=\"eab8541\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eda79ba elementor-widget elementor-widget-heading\" data-id=\"eda79ba\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is a sales sprint?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4d1b940 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4d1b940\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ca7b18d\" data-id=\"ca7b18d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b34707a elementor-widget elementor-widget-text-editor\" data-id=\"b34707a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Sales Sprints are a methodology that focuses your sales and marketing team on 1 target audience (can be horizontal: a persona, ex HR manager,&#8230; or a vertical: an industry, like non-food retail). Every sales sprints takes 6 weeks, so you can do two in a Quarter. The reason for 6 weeks is that it takes an average of 5 attempts to reach somebody you don&#8217;t know and it will take around 6 weeks to be able to reach your list of prospects.<\/p>\n<p>In the below video you see Michael Humblet explaining in detail with several examples how a sales sprint is set up and how you execute it.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a6cdf19 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a6cdf19\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9559f19\" data-id=\"9559f19\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-57a0a27 elementor-widget elementor-widget-image\" data-id=\"57a0a27\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"289\" src=\"https:\/\/old.chaomatic.com\/wp-content\/uploads\/2022\/04\/Sales-is-dealing-in-trust-Facebook-omslag-Banner-liggend-1024x370.jpg\" class=\"attachment-large size-large wp-image-3467\" alt=\"sales is dealing in trust\" srcset=\"https:\/\/old.chaomatic.com\/wp-content\/uploads\/2022\/04\/Sales-is-dealing-in-trust-Facebook-omslag-Banner-liggend-1024x370.jpg 1024w, https:\/\/old.chaomatic.com\/wp-content\/uploads\/2022\/04\/Sales-is-dealing-in-trust-Facebook-omslag-Banner-liggend-300x108.jpg 300w, https:\/\/old.chaomatic.com\/wp-content\/uploads\/2022\/04\/Sales-is-dealing-in-trust-Facebook-omslag-Banner-liggend-768x277.jpg 768w, https:\/\/old.chaomatic.com\/wp-content\/uploads\/2022\/04\/Sales-is-dealing-in-trust-Facebook-omslag-Banner-liggend-1536x554.jpg 1536w, https:\/\/old.chaomatic.com\/wp-content\/uploads\/2022\/04\/Sales-is-dealing-in-trust-Facebook-omslag-Banner-liggend.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f5452dd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f5452dd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b1e875e\" data-id=\"b1e875e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4eb8b8c elementor-widget elementor-widget-video\" data-id=\"4eb8b8c\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/wzD0oMIhsxI?t=531&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-964c0fd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"964c0fd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-58d5572\" data-id=\"58d5572\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1812d12 elementor-widget elementor-widget-heading\" data-id=\"1812d12\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">To summarize how you set-up a sales sprint<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-84a40ab elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"84a40ab\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d4dfc0d\" data-id=\"d4dfc0d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-556f193 elementor-widget elementor-widget-text-editor\" data-id=\"556f193\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div><p>\u00a0<\/p><\/div><div><ul><li>You build a list of target persona (think function\/title\/industry)<\/li><li>This list should be small at first (grow it over time)<\/li><li>You define 3 major problems of this persona\u00a0<\/li><li>You create BAIT based on the above problems<\/li><li>You go fishing with this Bait. Since these prospects recognize the problem there is a higher change of them consuming your valuable content.\u00a0<\/li><li>Implement a Value ladder (this always has 2 steps for a sales sprint &#8211; something downloadable (to collect the email) and a live element (a webinar, an event, a Q&amp;A, a Roadshow) a few weeks later so prospects can ask you questions<\/li><li>Automate and scale after you tested with a smaller batch<\/li><li>Put your KPI&#8217;s first on the steps to get to the prospect and not yet on result (this comes later). First learn, fail, learn again and then scale<\/li><\/ul><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-af974bf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"af974bf\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a395cab\" data-id=\"a395cab\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1551a36 elementor-cta--skin-classic elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"1551a36\" data-element_type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-cta\">\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tChaomatic designs B2B sales design\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<a class=\"elementor-cta__button elementor-button elementor-size-sm\" href=\"https:\/\/old.chaomatic.com\/sales-collateral\/\">\n\t\t\t\t\t\tCheck some inspiration\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ac91be1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ac91be1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-156a8ab\" data-id=\"156a8ab\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dcfd20c elementor-widget elementor-widget-text-editor\" data-id=\"dcfd20c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2><b>Here you can view the slides that <a href=\"http:\/\/www.michaelhumblet.com\">Michael Humblet&nbsp;<\/a>is using in his Sales Sprint speech:<\/b><\/h2>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6014781 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6014781\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8a50f15\" data-id=\"8a50f15\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-580c32d elementor-widget elementor-widget-html\" data-id=\"580c32d\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<iframe src=\"https:\/\/docs.google.com\/presentation\/d\/e\/2PACX-1vRqhiILHo23LR7_tODtZQG9rovzdUvPY9gGVgxE_7vaT5LR6SY2-5DCcIFwz_-pEQ\/embed?start=false&loop=false&delayms=3000\" frameborder=\"0\" width=\"1280\" height=\"300\" allowfullscreen=\"true\" mozallowfullscreen=\"true\" webkitallowfullscreen=\"true\"><\/iframe>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ad258b1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ad258b1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-99b0dd9\" data-id=\"99b0dd9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f8655cb elementor-cta--skin-classic elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"f8655cb\" data-element_type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-cta\">\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tAnxious for more? Good news. We're launching a whole new series for our blog on how to scale your content and sales machine. Subscribe now, so you don't miss it.\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<a class=\"elementor-cta__button elementor-button elementor-size-sm\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6MjcxNywidG9nZ2xlIjpmYWxzZX0%3D\">\n\t\t\t\t\t\tI'm ready for some new insights\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>How to set up sales sprints to focus and scale your business How do you set up sales sprints and focus your business? A business has a thousand things to cover at the same time and the danger is that you&#8217;re trying to do too many things at once. The impact of this is few [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3837,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"how to set up sales sprints to scale your revenue","_seopress_titles_desc":"Sales Sprints are 6 weeks focused on 1 target audience. Just think in an industry vertical and the function of the person you would like to target.","_seopress_robots_index":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[40],"tags":[73,15,48,72,71,74,77],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/old.chaomatic.com\/index.php?rest_route=\/wp\/v2\/posts\/3419"}],"collection":[{"href":"https:\/\/old.chaomatic.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/old.chaomatic.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/old.chaomatic.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/old.chaomatic.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3419"}],"version-history":[{"count":35,"href":"https:\/\/old.chaomatic.com\/index.php?rest_route=\/wp\/v2\/posts\/3419\/revisions"}],"predecessor-version":[{"id":3674,"href":"https:\/\/old.chaomatic.com\/index.php?rest_route=\/wp\/v2\/posts\/3419\/revisions\/3674"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/old.chaomatic.com\/index.php?rest_route=\/wp\/v2\/media\/3837"}],"wp:attachment":[{"href":"https:\/\/old.chaomatic.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3419"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/old.chaomatic.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3419"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/old.chaomatic.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3419"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}